HOOKER STRATEGY PARTNERS
ABOUT HSP
Mike Hooker
Principal Advisor
Mike and the partners that work with HSP help clients wade through and translate the complexities to identify opportunities, build knowledge about potential partners, and forge impactful lasting strategic partnerships.
Experience:
Higher Ed - Mike served in multiple leadership roles at Colorado State University including, leading public affairs, media relations, community affairs and institutional partnerships. He has led teams and worked as a special projects guru, always leading with authenticity, listening to understand, and creating strategies and tactics that are consistent across the organization.
Community – Mike has led rich community and institutional partnerships. Examples include Visit Fort Collins, the Colorado Rockies, Fort Collins Area Chamber of Commerce, Rocky Mountain PBS, United Way of Larimer County and others.
Journalism - An Emmy award winning journalist, Mike worked for more than two decades as a television news reporter, including 17 years at KCNC-TV in Denver, the CBS-owned station in the country’s 17th largest market. Prior to joining CBS4, he also worked as a reporter at the NBC stations in Nashville and Chattanooga, Tennessee, and in Joplin, Missouri.
Mike and his wife Debra live in Fort Collins, Colorado, where they raised their two daughters. Mike spends his free time trail running with friends, fly fishing, cycling, reading, and enjoying the great restaurants and breweries of Fort Collins with Oscar the small-but-sporty family dog.
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Mike Hooker founded HSP after experiencing time and again that when organizations understand each other they can partner to do great things. Actually DOING that can seem impossible in complex organizations like universities, local and state governments and the web of businesses and interests that make up a community.
Mike partners with clients to translate the complexities of institutions to identify opportunities, build knowledge about potential partners, and forge impactful lasting strategic relationships.
Strategic Communications
Mike served in multiple leadership roles at Colorado State University including, leading public affairs, media relations, community affairs and institutional partnerships. He has led teams and worked as a special projects guru, always leading authentically, listening to understand, and creating consistent strategies and tactics across the organization.
Community Affairs
Cultivating relationships is one of Mike's core strengths, priorities and - frankly - joys in life. In the work of building strong community relations, taking the time to understand others and exploring ways of working together is a way of combining his work in journalism, teaching and advising, and serving as a public and one-on-one liaison across organizations.
Partnerships
Mike has led rich community and institutional partnerships. Examples include Visit Fort Collins, the Colorado Rockies, Fort Collins Area Chamber of Commerce, Rocky Mountain PBS, United Way of Larimer County and others.
Journalism
An Emmy award winning journalist, Mike worked for more than two decades as a television news reporter, including 17 years at KCNC-TV in Denver, the CBS-owned station in the country’s 17th largest market. Prior to joining CBS4, he also worked as a reporter at the NBC stations in Nashville and Chattanooga, Tennessee, and in Joplin, Missouri.
Personal
Mike and his wife Debra live in Fort Collins, Colorado, where they raised their two daughters. Mike spends his free time trail running with friends, fly fishing, cycling, reading, and enjoying the great restaurants and breweries of Fort Collins with Oscar the small-but-sporty family dog.
